The resort shirt
A relaxed camp collar, clean half sleeve and discreet bronze C.
CORTEX LIFESTYLE / THE COLLECTION
A quieter kind
of statement.
One identity. Four lines.
A wardrobe shaped around you.
The everyday editions
01—03 / T-SHIRTSWHITE / BRONZE
A white, relaxed-cut tee with a bronze C and the four-line signature. The accessible starting point of the Cortex collection.
Design conceptCORTEX RESORT / THE MEN’S BEACH EDIT
Off duty.
Still unmistakable.
Easy proportions. A restrained C. Black, ivory and graphite with a quiet bronze finish.
Explore member-price previews ↗FOUR PIECES. ONE EASY WARDROBE.Explore fitted menswear ↗
The swim short
An above-knee cut with an adjustable waist and quiet signature detail.
The knit polo
An open collar and a light, textured knit for the beach-to-brunch wardrobe.
The matching set
A relaxed shirt and tailored-length shorts, brought together in tonal black.
Original design concepts and planning prices. Fabric composition, swim suitability, construction and final fit await sample approval. Color and sizing preferences are reviewed before any order is accepted.
Request the resort edit ↗CORTEX CIRCLE / LOYALTY PREVIEW
Good taste.
A closer circle.
A proposed path from accessible essentials to a personal commission. Explore the prices and possibilities before the program opens.
COMPARE YOUR ESTIMATE
Member preview
Choose a piece and explore a future tier. This does not establish membership or verify eligibility.
Standard planning price
Selected tier preview
Clear from the start.
- Proposed savings apply to the four men’s Resort pieces shown here.
- Use one loyalty preview or one offer, including ilovecortex. Discounts do not stack.
- Standard and tier amounts are planning estimates, not previous selling prices. Delivery and any personalization are quoted separately.
- Enrollment, upgrade and retention rules are still to be confirmed. No spending, order history or earned benefits are tracked by this preview.
- This is separate from Cortex Gold. Selecting a loyalty tier does not activate Gold or qualify you for free delivery.
BEYOND SIGNATURE / ONE OF ONE
An edition
of you.
Access to discuss a uniquely commissioned piece, developed with you through a private brief and fitting.
Qualification details to be confirmed. Access means an opportunity to request a bespoke quotation, subject to review and capacity. The garment is not complimentary; design, materials and price are agreed separately. No monthly spending obligation is created.
FORM / THE MEN’S WARDROBE
Built around
your proportions.
Close through the chest. Clean at the waist. A cropped, tapered finish. Black, ivory, graphite and bronze.
Form tee
Muscle fit. A discreet C.
Form polo
A sculpted everyday collar.
Tailored shirt
Half sleeves. Made to your measurements.
Cropped trouser
A narrow leg. Room to move.
Wrinkle resistance and stretch are the fabric brief. Final fabric performance, patterns and fit will be confirmed with samples before an order is accepted.
Explore your fit ↗I DIDN’T FORGET YOU, BRO / BY CORTEX
Good clothes.
Your body. Today.
Room where you need it. Shape where you want it. An inclusive collection built around fuller proportions and personal fit.
The relaxed tailored shirt
A clean collar, generous sleeve and considered length.
The cropped trouser
A shaped leg with a comfortable waist brief.
Proposed sizes XL–6XL, plus individual patterns. Every body is welcome; choose the size and ease that suit you. Final grading, fabric and fit need sample approval.
Start with your measurements ↗FROM AHMAD
“I didn’t forget you, bro.”
I know what it feels like to grow out of a shirt. This collection is about feeling considered in the body you have now. Whatever your next chapter looks like, your clothes should fit you.
Request your shirt ↗YOUR FIT JOURNEY / IN PREPARATION
A wardrobe that can change with you.
- Start with fit. Share manual measurements only if you choose.
- Update when you want. Request a new pattern or replacement shirt as your fit preference changes. Weight loss is never required.
- Explore future support. A clothing-and-ebook bundle and optional journey membership are being developed.
The proposed ebook is a three-week sustainable-habits starter, not a promise to lose weight in three weeks. It is not written or available for purchase yet. Subscription price, content, cadence and a proposed replacement-shirt discount are to be confirmed. No subscription, free replacement entitlement or automatic delivery is active.
Apple Health and Eufy syncing are planned, not connected. Use the manual fit guide now; you do not need to share weight, a target weight or health records.
AHMAD DACHACH / THE FOUNDER’S EDIT
The shirt.
Made personal.
A fitted black half-sleeve silhouette, shaped through the chest and waist. The quiet bronze C makes it Cortex.
Start with your measurements ↗Founder campaign concept, digitally styled from Ahmad’s Cortex portrait. Final fit, fabric and detailing are subject to sample approval.
C / 01 · ORIGINAL CORTEX FOOTWEAR
A signature
in motion.
One original design language for men and women. Sculptural lines, restrained color, a quiet C.
C / 01 — Men
Black / Bronze · Graphite
C / 01 — Women
Ivory / Silver · Black / Bronze
Original design concepts. Construction, comfort and sizing await physical samples. On and New Balance are potential future affiliate partners; no affiliation or partner inventory is currently offered.
Request the first release ↗C / 02—04 · EVERYDAY FOR MEN & WOMEN
Quietly distinctive.
Three original directions: a refined low-top, a woven slip-on and a technical silhouette for a considered everyday wardrobe.
C / 02 · Everyday
Ivory, charcoal and a quiet bronze heel.
Request Everyday ↗C / 03 · Weave
Black woven texture. A clean slip-on profile.
Request Weave ↗C / 04 · Arc
Sculptural graphite with a continuous sole.
Request Arc ↗Unisex concepts, proposed EU 35–46. Materials, width options, sole construction and comfort require physical sampling and wear tests. The images illustrate design direction, not finished manufactured products.
C7 / LIMITED DESIGNER EDITION
The discipline.
The seven.
A sporting spirit, expressed in quiet luxury. Our original number-seven signature, cut for the after-hours wardrobe.
Signature polo
Number Seven shirt
Evening trouser
Private travel jacket
A planned numbered release. Edition size and final materials will accompany the confirmed offer. C7 is an independent Cortex collection. No athlete endorsement or collaboration is represented.
Request C7 access ↗CORTEX / WOMENSWEAR
Form,
considered.
A defined waist. A fluid leg.
One quiet signature.
THE WOMEN’S COLLECTIONCONCEPT STUDY
THE PIECESBRONZE / CORE / GOLD
01The fitted
BRONZE + CORE
The fitted
tee.
A defined waist. A clean crew neck. White with bronze, or heather grey with a discreet graphite signature.
Design concept02A shorter
CORTEX GOLD
A shorter
statement.
The cropped hoodie. Generous sleeves and a considered proportion, finished with the gold-tone C.
Design concept03A complete
COLLECTOR STUDY
A complete
expression.
A sculpted sleeveless top meets wide-leg trousers. The coordinated set carries the same signature from one piece to the next.
Design concept · gold-tone detailingThe Cortex brain identity. The C. Four engraved-looking lines.
Visual concepts only. Fit, materials and finishes remain in development. Campaign imagery illustrates the intended silhouette.
04 / CORTEX GOLD
Presence.
Without excess.
A black hoodie. A measured touch of gold. The same signature, given a little more weight.
- Silhouette
- Relaxed hoodie
- Signature
- Gold-tone C + four lines
THE CORTEX IDENTITY
A mind of its own.
The brain is the emblem of the wider Cortex world. On clothing, the C and four engraved-looking lines become its quiet signature.
05 / COLLECTOR CONCEPT
The gold letter.
Quote only · real-gold material cost pending
An envisioned limited edition.
A single, unmistakable C.
A real-gold C is the design ambition for this edition. Four engraved lines bring the entire collection into one detail.
Material, attachment, production and edition size are still to be developed. This image illustrates the concept.
CORTEX SWIM / YOUR OWN KIND OF SUMMER
Four expressions.
Entirely you.
Adult swimwear, from an everyday essential to a one-of-one commission. Start with the occasion. Make it your own.
01 / Essential
Adjustable. Minimal. Your entry point.
02 / Sculpt
Support and a considered silhouette.
03 / Atelier
A more architectural expression.
04 / One of One
Your pattern. Your unique details.
Bespoke quotation · application onlyTHE SWIM EDIT
Let’s find your mood.
Brunch, a pool date, beach days or an evening theme. Choose a season, the silhouette you identify with and the support you want.
Slim, straight, curvy and fuller fit are optional descriptions—not rules about what you should wear. Your preferences guide the edit; separate top and bottom measurements determine fit.
A guided styling chat, with preset recommendations. No live stylist or AI conversation is connected. Chat choices stay on this page unless you add the edit to your request. Theme accessories, fabric performance and final sizing require confirmation.
CORTEX / YOUR SWIM EDIT
AH
PRIVATE ESSENTIALS
BY CORTEX
A GIFT FROM AHMAD / FOR ALI HODROJ
For Ali.
For every day.
A personal collection, carrying his initials. The same quiet Cortex palette. An entirely new layer of comfort.
Training mornings. Office hours. Long shifts. Your own time. Underwear designed around the way you spend your day.
“Ali, this one is yours.”
With love, Ahmad.
THE SIGNATUREAH. Four lines.
Black, white, graphite and a touch of bronze.
THE COMFORT BRIEFSoft. Considered. Personal.
Soft-touch fabric, thoughtful seams and a waistband that feels right are our design targets.
THE FIRST RELEASEConcepts, made for review.
Fabric, breathability, durability and fit will be tested on physical samples before orders are accepted.
01—06 / BOXERS & BOXER BRIEFS
Under everything.
Ready for your day.
01 / SPORT
Motion
A shorter leg, curved mesh-panel design and a close, movement-focused silhouette.
Black / BronzeRequest Motion ↗02 / GYM
Power
A longer leg and shaped front-panel design, made to be refined through training wear tests.
Grey / GraphiteRequest Power ↗03 / OFFICE
Line
A clean profile beneath tailored trousers, with low-profile seams in the design brief.
Ivory / SilverRequest Line ↗04 / ALL-DAY WORK
Shift
Longer coverage and a broad waistband concept for days that keep you moving.
Black / BronzeRequest Shift ↗05 / MEDICAL STUDENTS
Study
Early starts, study sessions and long shifts. A gently contoured waistband and simple everyday cut.
Grey / GraphiteRequest Study ↗06 / EVERY DAY
Everyday
The uncomplicated foundation: a classic mid-length boxer and a quiet AH signature.
White / BronzeRequest Everyday ↗07—10 / WOMEN’S ESSENTIALS
Your comfort.
Your silhouette.
Classic briefs, a higher rise, everyday shorts and a minimal thong. Choose the shape you enjoy wearing.
07 / THE CLASSIC BRIEF
Essential
A balanced rise, considered coverage and a soft-edge construction brief.
Black / BronzeRequest Essential ↗08 / THE HIGH RISE
Rise
A higher waist and fuller coverage, with a broad, understated waistband.
Ivory / SilverRequest Rise ↗09 / THE EVERYDAY SHORT
Ease
A short-leg silhouette with room through the hip. A smooth line under everyday clothes.
Grey / GraphiteRequest Ease ↗10 / THE MINIMAL THONG
Bare
Minimal coverage, a clean front and a fine waistband. A small AH, quietly placed.
Black / BronzeRequest Bare ↗THE GIFT
His initials.
His next chapter.
Created by Ahmad as a special gift collection for Ali Hodroj. The commercial arrangement will be agreed directly between Ahmad and Ali. The collection’s payout connection is not yet active.
FIND YOUR FIT
Choose a provisional size from XS–6XL, or request an individual fit review. An underwear-specific waist and hip size chart will follow approved samples; the shirt calculator does not size underwear.
Prices are planning estimates. Friends-and-family code ilovecortex keeps the same proposed 20% benefit. Free 14-day returns and delivery terms follow the collection policy.
Request the AH first release ↗Requests are saved for review. No payment, ownership transfer or payout is processed by this page.
THE PRESIDENTIAL COLLECTION / EARLY RELEASE CLASSICS
Presence.
Without the noise.
Application only. A private house for founders, leaders and collectors. One client. One considered commission.
THE PRIVATE COMMISSION
Made for one.
Bespoke shirts, discreet jewelry details and a silhouette developed around your measurements. Specify gold, silver or diamond accents, your signature, and the way you want the piece to feel.
- Materials
- Gold, silver and diamond options by quotation. Purity, weight, stone specifications and provenance agreed before payment.
- Fit
- Measurement review and a personal fitting before production. Design and final fit require your approval.
- Membership
- Lifetime Cortex Lifestyle access is proposed with an approved, completed Collectibles commission, at no additional membership fee. Scope and lifetime terms will be included in your written offer.
- Private contact
- Request a call from the Cortex Private Client Office. Applications are reviewed individually; a call or acceptance is not guaranteed.
Concept imagery. Precious materials have not yet been sourced or certified. Collectibles are bespoke quotations, not investment products; resale value is not promised.
YOUR FIT / MEASURED, THEN REFINED
Your body.
Your starting point.
A made-to-measure shirt begins with your proportions. Explore a provisional men’s shirt size, then refine it with a tailor.
Measure in centimetres.
Wrap a tape around the fullest chest and natural waist, comfortably against the body. Measure shoulder to shoulder across the back. Use a shirt you like for your desired back length.
- Enter your measurements and preferred ease.
- See an initial size band and suggested garment measurements.
- Attach the profile to your request, then confirm it during your fitting.
Weight, BMI and activity data cannot determine a tailored fit. You can manually copy your current height or weight from Apple Health or Eufy; this page does not connect to either service. These optional values remain in your browser and are not submitted.
This is a measurement rule, not a validated AI body scan. No 10% accuracy guarantee is claimed. Final patterns and a fitting are required for your chosen fabric and proportions. Provisional bands extend through 6XL; measurements beyond the guide go to individual pattern review.
Your result will appear here. Measurements stay on this page unless you explicitly attach them to your preorder request.
06 / PREMIUM PERSONALIZATION
Your name.
Your Cortex.
A personalized piece with your name, initials or a custom C, finished with “powered by Cortex.”
Proposed as a Premium inclusion and a separate purchase. Membership terms are still being explored. The standalone personalized tee has an estimated price of AED 300.
PERSONAL SIGNATURE STUDYBLACK / GOLD
ADpowered by Cortex
A typography preview for your personalized detail.
Placement and finish remain part of the design process.
CORTEX / BEFORE THE FIRST EDITION
The next
chapter.
Request the first release.
We confirm your piece, fit and delivery before payment.
Provisional AED estimates Pricing assumptions +
AED is the planning currency, based on the UAE context. Prices and benefits are provisional, subject to final costs and launch terms. Garment estimates exclude delivery; final tax treatment and the complete total are confirmed before payment. Standard delivery is estimated at 1–2 weeks after order acceptance and, for tailored pieces, fit approval. Bespoke precious-material commissions receive an individual lead time.
1–2 weeks
Estimated after order acceptance and fit approval. Express by quotation. Bespoke collectibles have individual lead times.
7 days. AED 7.
Free first-order standard delivery with verified active Gold. Membership activation is handled separately.
14 days. Free.
Request a return within 14 days of delivery, including tailored pieces. Cortex covers return delivery. Contact Cortex with your order reference to arrange collection.
Prelaunch offers
These are proposed code names, not active checkout coupons. Select one for your interest entry.
- New signup
FIRST10 - 10% planned benefit after signup.
- Friends & family
ilovecortex - 20% friends-and-family offer with ilovecortex. One offer per order; final order confirmation required.
- Affiliate referral
PARTNER10 - 10% through an approved partner. Referral verification required.
- Course buyers
COURSE15 - 15% after purchase verification. No course account connection is active.
- Edition prelaunch
EARLY15 - 15% on Gold hoodies and the coordinated set. Launch eligibility is still provisional.
One offer per future order. No stacking. All offers exclude C7 and bespoke Collectibles. No deadline or edition quantity has been set. Final eligibility and terms must be confirmed before any paid order. Statutory rights remain unaffected.